Herban Feast

Rebranded leading catering and events company to propel them to the next phase of growth.

Herban Feast is a highly awarded wedding provider and the fourth largest LGBTQ-owned company in the Puget Sound region.

Parsons + Co led the company’s leadership team through a strategic rebranding process which culminated in a new visual brand and messaging to better reflect Herban Feast’s core values. The new website showcases the new brand in a strategic, beautiful and modern way, centered on driving customer inquiries and tracking success.

Results:

• Enhanced brand identity with fully-redesigned website, logo and brand messaging to better engage customers
• Managed the visual brand in both ads and social media which led to dramatic increases in organic engagement online