30 Years of PARSONS + CO

As we look toward the end of the year with reflection and hope, it is made even more poignant because PARSONS + CO will turn 30 – yes 30 – in 2022! My team and I starting the celebration early – reveling in three decades of friendship, community and joy – with much more to come.

I truly can’t believe it.

When I decided to go out on my own as a young woman, I didn’t know the challenges I would face as a female-business owner. There have certainly been ups and downs over the years, but you know, that has made PARSONS + CO + me who we are today. A friend said recently, “I can’t image doing anything for 30 years.” Well, in PR/Marketing it isn’t really like that because you have a beautiful array of clients throughout the years. And because we have always been purposeful, it has been a joy to elevate those on a mission, whether it’s sustainability, organics, female-founders or forward-thinking nonprofits making change in the world.

As we head into a season of gratitude, I want to say thank you to our clients, old and new, our friends, and those who have supported PARSONS + CO along the way.

We are so very grateful to all of you!

Warm regards,

Client News

Proform Builds

We love watching our clients grow. Proform Builds hired us to update their brand, revamp their logo, their messaging and their website. Over the course of this past year, we have worked with them as they’ve grown their team, grown their clients, and grown in success.
They’ve started an informative and fun series of videos on their growing Instagram feed called #BehindTheBuilds. Want to learn more about what goes into the process of building or remodeling a home? Check out their feed – plus images of some gorgeous home remodels!

Fast Penny Spirits

Did you know Fast Penny Spirits commits 3% of its bottle revenue to organizations that support women in business through their Pretty Penny program? This quarter they are focused on Ladies Who Launch, an organization dedicated to providing grants, mentorship and networking to early-stage women entrepreneurs. If you’ve got some Christmas spirits to purchase, check out Fast Penny and know you are contributing to a great cause.

Mighty-O Donuts

Organic ingredients: check
Recycling programs: check
Compostable materials: check
Not only does Mighty-O Donuts satisfy our sweet tooth, they satisfy the PARSONS + CO mission of working with clients who share the same values. Respect for our local community and the environment is a big one. We are so grateful to be helping this Seattle-based company share their really sweet story.

Rogue Creamery

There is no need for a blue Christmas, unless it’s Rogue River Blue from Rogue Creamery. It’s seriously so good. Check out this article from the New York Times and this one from the Oregonian and see why we are so passionate about our cheese making client.
Not only do they make award-winning cheese, but they use their cheese for good with their Cheese is Love program. This video explains how.

Aging Well: How anyone can do it with grace + humor

Our ongoing partnership with RevelEleven continues with an upcoming series on Aging Well, that includes a LIVE IN-PERSON EVENT! Yep, we are super excited to be able to gather in person once again and hoping to do more in-person events in 2022!
For the week of December 6 – 10 RevelEleven will host a weeklong series of events, in partnership with Leisure Care.These events are for anyone who is getting older, or might have loved ones who are getting older.

Aging Parents: What You Need to Know

December 6 at 12 p.m. PT: It can be hard to juggle relationships, parenting and a career in order to assist our aging parents. In this session, we’ll have a heart-to-heart conversation about being a family caregiver.

Living Well: Mind, Body, Spirit

December 7 at 12 p.m. at the Murano Senior Living, Seattle: Align your mind, body + spirit with three experts who will help us tackle the challenges and opportunities of our mental and physical health. This event is LIVE at Murano. Only 20 spots available!

Audacious Living at All Ages

December 8 at 12 p.m. PT: What does it take to thrive at all ages? Audacity, courage and positivity. We will hear from three women who are living it up in their “third act of life”.

Financial Wisdom: Understanding the Importance of Financial and Estate Planning

December 9 at 12 p.m. PT: Financial and estate planning play a key role in securing your future. Learn how to live a richer life with three financial planners.

Growing Your Career in Senior Living

December 10 at 12 p.m. PT: From real estate to hospitality, health care to operations, hear from five women with diverse roles at Leisure Care whoo want to change the narrative on aging.

Look for more details and where to sign up for these informative events on the RevelEleven website.

What PARSONS + CO is grateful for:


I have so much gratitude for: Our incredible small, but mighty, Parsons’ team. Our clients who have supported over the last almost 30 years (crazy, I know). My lovely friends, family + fur babies (Jasper + Juno + Jakie who passed earlier this year). This immensely beautiful place that we call home here in the PNW. And just the simple moments within a day that make you smile with joy + happiness!


I’m grateful for being able to gather with family and friends again.


Grateful for family, and having daughters who live nearby and want to come to dinner. For friends who stick with you through all of life’s moments. For a team that works well together and rolls with the punches. And for family FaceTime calls every weekend, and coffee.


I am grateful for my health and my family’s health. I’m grateful for my good friends and all the fun we’ve had this year. And the opportunity to explore a new city, try new things and meet new people!


I’m grateful for warming sun breaks in these rainy months! + supportive friends and family.

Jasper & Juno

We are always grateful – you can tell because our tails are always wagging. But mostly it’s for treats, pets, and long walks with Joanie.

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